Communication Consulting

Communication Strategy

Aon Consulting develops communication strategies designed to drive behaviors among employees and other targeted stakeholders to improve organizational performance. When teamed with Aon Consulting’s experts in health and benefits, retirement, talent management, and organizational performance; Aon Consulting’s communication consultants are uniquely qualified to design effective strategies to address any HR need, and comply with legislative events, from recruitment into retirement. They are also uniquely positioned to help HR organizations drive successful consumer-oriented health care and retirement program success.

Our core capabilities include the following types of communication:

• Benefits and open enrollment
  
• Retirement planning
  
• Compensation
  
• Employment branding
  
• Organizational change communication
  
• Market research
  
• Consumer-driven health care
  
• Performance management

Each year we are recognized by our peers with more than 100 professional communication awards for quality, innovation, and for the business results we have helped our clients achieve.

Benefacts®: Personalized Communication

Your organization makes a significant investment in your employees’ compensation, benefits, and work/life opportunities. The return on that investment is compromised when employees and executives or recruits don’t know about or understand the true value of these rewards. Benefacts® originated the concept of personalizing employee communication. Our extraordinary combination of creative and technical talent has earned Benefacts® its industry-leading reputation.

We believe that total rewards communication should be strategic, personalized and intelligence-based information that is linked to business goals and strategies. We help clients:

• Shift from a tactical to a strategic mind set, approaching total rewards as a marketing opportunity, rather than a technical HR communication
  
• Identify critical success factors, and prioritize and measure key business outcomes using an approach that is consistent with organizational culture and that will guide employees to clear, distinct conclusions
  
• Use focused communication that creates a call to action with targeted messages, and employs a proven methodology that ensures accurate and timely delivery
  
• Comply with legislative events using personalized messaging that gets attention
  

When working with us, our clients typically realize these results:

• 95 percent have a greater understanding of the value of their benefits
  
• 92 percent said the benefits statement is important or the most important communication they receive
  
• 78 percent are more likely to stay with the organization after seeing the value of the compensation and benefits program
  
• 86 percent are more likely to recommend their employer as a good place to work

For more information about Aon Consulting’s communication strategy services please expand the request more info form and let us know how we can help you.