Launching New Business
Challenge
Carrier goal for increased activity in non-traditional risk transfer market. Carrier identified need for deeper understanding of complexity of the market.
Approach
Aon Inpoint provided:
- Market analysis of products, market evolution forecasts, distribution strategy and competitive dynamics
- Recommendation for product range and target buyers
Value
- Aon Inpoint carrier launched a new business unit based on recommendations
- Aon Inpoint carrier now developing new products and marketing to clients with support of Aon practitioners