When examining the dynamic between corporate reputation and financial performance, it is important to study the effects of large-scale crises, whether manmade or driven by external forces. Events, such as the Japan tsunami and earthquake as well as various accounting scandals, have caused many organizations to lose value, according to the Aon sponsored Reputation Review 2012 report recently issued by Oxford Metrica, an independent analytics and advisory firm.
Access the report: Oxford Metrica Reputation Review 2012
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