Whether on the buy or sell side, intellectual property (IP) due diligence is often left to the lawyers, which misses the opportunity to fully understand the relative quality of the IP. It is why it is crucial to look at the commercial quality of the IP; know what IP the business has; how it is positioned; and how strong it is relative to its competitors.
On the buy side, you need to assess whether the quality of the potential acquisition’s IP makes the target a good investment or not. On the sell side, it’s a much more detailed process to articulate how well aligned the IP is with the business, how strong it is relative to the rest of the market, and ultimately whether it’s a good investment or not for potential buyers.
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