United Kingdom

Survey fatigue? This one directly helps employees and employers

Considering employees may have been bombarded with questionnaires, pulse surveys and feedback requests over the course of the pandemic, it’s not surprising that employers and employees may be feeling some level of survey fatigue.

Yet employers also recognise that workforce wellbeing is essential, particularly in the aftermath of COVID-19 and now the cost-of-living crisis. A myriad of wellbeing problems face UK employees: mental health issues, burnout, financial worries, musculoskeletal disorders, to name but a few.

Organisations wanting to address these concerns head-on need to understand the exact issues their teams are facing, so they can build a robust business case and then a meaningful wellbeing strategy.

Britain’s Healthiest Workplace, hosted by Vitality in partnership with Aon, provides deep insight into the health profile of an organisation’s workforce while giving tailored recommendations to help boost employee wellbeing.

The survey is open to any UK organisation with 20 or more employees. And it can benefit both the employee and the employer.

For the employee…

125 questions. 25 minutes. Immediate results

For employees, it can sometimes feel like survey responses have disappeared into the ether. Britain’s Healthiest Workplace is different. Respondents receive a health review and a ‘Vitality Health Age’ on completion of the survey.

And from start to finish in just 25 minutes, time investment is minimal.

With the collective and aggregated information, employers are able to make changes that can directly help to benefit their workforce’s health and wellbeing.

Financial incentive

Every employee who completes the survey is entered into a prize draw run by Vitality at the end of the month to win a £100 Amazon voucher. (Terms and Conditions apply).

Available 24/7

Britain’s Healthiest Workplace is available for employees 24/7, in line with completion dates that suit the employer. The always-on nature of the survey means employees can complete it at their convenience, wherever they are, whatever online tech they’re using.

…and for the employer…

It’s backed by top experts

Britain’s Healthiest Workplace has been developed by experts and academics across public health, behavioural psychology and workplace wellbeing fields.

This independent board, chaired by Professor Dame Carol Black DBE, expert adviser for NHS England and Public Health England, includes Professor Dame Jenny Harries DBE who played a critical role in the government’s response to COVID-19, Professor Jeffery Pfeffer and Professor Sara Singer of Stanford University, Chris van Stolk, executive VP at RAND Europe, Professor Brendan Burchell, director of graduate Education, Department of Sociology at the University of Cambridge and Professor Andrew Curran, Chief Scientific Advisor and Director of Research at Health and Safety Executive (HSE) among others.

It provides actionable insights

Britain’s Healthiest Workplace provides organisations with actionable and practical insight to help to create a solid business case for wellbeing. It measures the workplace environment, employee health and business outcomes to provide key insights into what is working and what isn’t, while identifying potential gaps or risks.

It's free

It's free and it gives employers the chance to become an accredited Healthy Workplace if they reach a target number of completions, as well as the chance to be recognised with a Britain’s Healthiest Workplace Award.


Aon is the official consulting partner of Vitality's Britain’s Healthiest Workplace, the UK’s largest workplace wellbeing survey. Combining detailed knowledge into the health of an organisation with Aon’s experience in providing insights and advice, Aon helps companies protect and grow their business.

Together, we’re helping organisations understand the health of their own employees, as well as building a bigger picture so we can benchmark employee health and support — enabling us to help businesses make better decisions.



Aon UK Limited is authorised and regulated by the Financial Conduct Authority. Registered in England and Wales. Registered number: 00210725. Registered Office: The Aon Centre, The Leadenhall Building, 122 Leadenhall Street, London EC3V 4AN.